You need to go into Prime Day “knowing exactly what you can spend,” says Kia McCallister-Young, director of America Saves, a campaign managed by the nonprofit Consumer Federation of America. “Using this as a tool to really help you decide if a deal is actually a good deal and not some kind of faux percentage discount will help decide if now is the best time to buy and to be an informed consumer.” Set a budget and stick to it “Seeing how prices were lower more than a month before Prime Day and were then increased as Prime Day approaches shows the urgency created around these days and the sale prices,” says Vencil. “Or to wait until Black Friday or Cyber Monday to buy.”ĬamelCamelCamel will also show you price increases prior to Prime Day, which can help you decide if the item you are considering is really as good a deal as you think. “It’s an Amazon price tracker so that you can actually see the trends on the products that are on sale to see if they will be a better buy on Prime Day,” says Vencil. Budgeting expert Caroline Vencil recommends using CamelCamelCamel. The categories with the biggest price drops tend to be Amazon-branded items, such as the Kindle and the Echo, as well as other electronics, appliances, and household items.īecoming an educated shopper is one of the best ways to beat Amazon at its own game. “Some of the most popular items are likely to sell out,” she says. If you do see that the price has dropped on an item you want to purchase, don’t wait too long to submit your order, says Kimberly Palmer, personal finance expert at NerdWallet. “That way, you’ll be alerted to where it’s on sale and for how much.” If there is a specific item you have in mind, make sure you are getting the best prices by setting a “Deal Alert” on a site like Slickdeals, says Bodge. “Remember that other retailers will be offering competitive sales, so the best deal could be on Amazon or it could be at another retailer.” Let others do the work for you “Before checking out, Google the name of the item to get a sense of how it’s priced elsewhere,” she says. Read More: Amazon Sellers Are Dreading Prime Day Do your due diligenceĮven with all the hype around Amazon’s mega sale, from themed goodie bags being given out at Whole Foods to constant commercials online and on TV, don’t assume Prime Day’s sale always offers the lowest price, says Bodge.
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